By defining a canonical URL, the link signals for similar or duplicate pages can be consolidated to prevent an e-commerce page or website from being ranked poorly by search engines.
By defining the canonical URL, the link signals for similar or duplicate pages can be consolidated to prevent an e-commerce page or website from being ranked poorly by search engines. Easily create and maintain pages that are friendly to search engines using templates and modules that ensure clutter-free and consistent HTML experiences.
You can include page titles, descriptions, and native meta tags, or use third-party tagging systems using custom data actions. URL management is done completely independently from pages. URL redirects are also simple to manage within the editorial tool set. Manage SEO metadata docs. Skip to main content. This browser is no longer supported. Download Microsoft Edge More info. Contents Exit focus mode. Please rate your experience Yes No. You can also use the SEO Toolkit to provide additional metadata about the URL, such as last modified time, which search engines take into account when calculating relevancy in search results.
You may be prompted to install the Web Platform Installer first if you do not have it already installed on your computer. On the home page for the IIS SEO Toolkit, you can choose "Site Analysis" to run reports that help you optimize SEO or site quality issues, "Sitemaps and Sitemap Indexes" for an easy-to-use interface to create and manage sitemaps, and "Robots Exclusion" for a simple way to manage access to your site by search engine robots.
The IIS SEO Toolkit gives you many built-in reports as well as a query generator for new reports to analyze the discoverability and quality of your Web site. Skip to main content. This browser is no longer supported. Download Microsoft Edge More info. Contents Exit focus mode. Please rate your experience Yes No. Any additional feedback? In this article.
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